The impact of digitalization on the field of sports is significantly transforming the relationship young people have with sports and their identity development processes. While in traditional sports environments, identity is mostly shaped through club membership, team affiliation, and physical participation, digital sports culture is shifting the sports experience to online interaction spaces. Thus, young people can develop their sports-related identities in both physical and digital environments.

Today, young people not only follow sports content but also create content and share their experiences on digital platforms. Platforms like Instagram and TikTok, in particular, contribute to making sports performance and training processes visible, facilitating young people's self-definition through sports-related identities.

Literature reviews have shown that digital sports culture expands young people's social relationships and identity formation. However, performance comparisons and visibility expectations can also create new pressures on young people's self-perceptions. Today, sports culture has transformed into a multi-layered structure where physical experiences and digital interaction spaces merge, and sports continue to be an important reference area in the development of belonging and identity for young people. Therefore, the relationship between digital sports culture and youth identity will continue to be an important research area in the sociology of sports in the future.