Industrial digitalization has become an essential driver of competitiveness and productivity across manufacturing sectors. However, its adoption remains uneven in developing countries, particularly in industries characterized by customized production and operational complexity. This study focuses on industrial digitalization in the retail furniture manufacturing sector, where firms must respond to highly specific customer demands, short delivery times, and frequent design changes. The study examines research published between 2020 and 2025 to identify key opportunities and challenges shaping digital transformation in this sector by using bibliometric anaysis and VOSviewer. Data were collected from the Web of Science database and Google Scholar. The findings indicate that digital technologies such as CAD/CAM systems, CNC machinery, ERP platforms, and Industry 4.0 applications offer significant potential for improving efficiency and flexibility. Nevertheless, firms continue to face constraints related to infrastructure readiness, investment capacity, and digital skills. The study emphasizes that digital transformation in retail furniture manufacturing represents a sector-specific and structural process that requires coordinated technological, organizational, and policy-level support in developing economies.