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Digital Transformation of Marketing: Marketing 5.0

Hatice Seçil Fettahlıoğlu (ed), Fatma Gül Bilginer Ozsaatcı (ed)
October 23, 2023

Digital Marketing Applications Accelerated After the Pandemic

Tülin Durukan
June 16, 2023

Marketing with Current Developments: Issues and Research I

Emre Çolakoğlu (ed), Nur Çağlar Çetinkaya (ed)
March 28, 2023

Aviation Management and Hedonic Behavior in Airline Marketing

Ahmet Başalp; Ali Emre Sarılgan
October 30, 2023

Digitalization and Marketing Research

Emrah Sıtkı Yılmaz (ed)
December 30, 2023

Marketing and Retailing: Transformations of the Digital Age

Ömer Sezai Aykaç (ed), Aykut Yılmaz (ed)
December 27, 2024

Selected Topics in Marketing: Concepts and Studies

Yasin Yılmaztürk (ed), Çağatay Akdoğan (ed)
August 5, 2023

Featured Topics in Digital Marketing and Applied Studies

Hatice Seçil Fettahlıoğlu (ed), Fatma Gül Bilginer Ozsaatcı (ed)
October 23, 2023

Digital Marketing Management

Murat Fatih Tuna (ed)
December 26, 2024

Digitalisation in Tourism and E-Tourism Marketing Strategies

Abdülkadir Uyrun (ed), Yasemin Ceylan (ed), Kerim Coşkun (ed)
December 27, 2024

The Effects of Local Media Agricultural Adverters on The Farmers

Mustafa Cihan Yaralı
November 17, 2024

Digital Natives: Generation Z and Social Media Marketing

Bilge Baykal
September 29, 2023

Electronic Commerce and Digitalisation

Tarık Yolcu (ed)
December 27, 2024

Tourism and Digital Marketing (Theory and Applications)

Şükran Karaca (ed)
December 24, 2024

Researches on Tourism II

Kerem Kaptangil (ed), Ali Turan Bayram (ed)
December 29, 2023

The Transformative Power of Technology in Social Sciences: New Interdisciplinary Approaches

Çağatay Başarır (ed), Özer Yılmaz (ed)
December 23, 2024

Power of Social Media Influencers in Shaping Omani Tourists Decisions

Raja Tumati, Mustafa Daşkın, Engin Yavuz
November 11, 2024

Sports Research in the Digital Age I

Necip Fazıl Kishalı (ed), Serhat Özbay (ed), Süleyman Ulupınar (ed)
September 14, 2023
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