The Unseen Power of Sports Communication: Psychological Interactions in Team Success
Chapter from the book: Uluç, E. A. & Zengin, S. & İlhan, M. T. (eds.) 2025. Sports Sciences Research 6.

Ferhat Aktaş
Çanakkale Onsekiz Mart University

Synopsis

Communication is the process of generating and transmitting meaning between individuals or groups. This process involves the transmission of information, feelings, and thoughts to others through verbal and nonverbal signals. With its interactive nature, communication ensures both the coordination of behaviors and the continuity of social relationships. Sports communication refers to the interactive processes that occur between stakeholders such as athletes, coaches, referees, managers, medical staff, and fans in the sports environment. Directing performance, regulating intra-team relationships, transferring tactics, providing motivation, and establishing a sports culture fall within the scope of sports communication. Due to the structural characteristics of sports, it is a form of communication that requires the rapid, clear, and context-appropriate exchange of messages. Sports communication plays a fundamental role in sustaining performance. It contributes to strengthening team harmony, ensuring a clear distribution of tasks, supporting athletes' psychological resilience, and ensuring the efficient execution of training processes. The sports environment often requires rapid decision-making, intense concentration, and coping with emotional pressure. Therefore, communication emerges as an interaction of psychological processes in addition to message transmission. This process can change the direction of communication, as the athlete or coach can interpret the same verbal warning differently. Under the pressure of competition, a small misperception can turn into a tactical misunderstanding.

How to cite this book

Aktaş, F. (2025). The Unseen Power of Sports Communication: Psychological Interactions in Team Success. In: Uluç, E. A. & Zengin, S. & İlhan, M. T. (eds.), Sports Sciences Research 6. Özgür Publications. DOI: https://doi.org/10.58830/ozgur.pub1065.c4794

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Published

December 31, 2025

DOI