Digital Silence: The Communicative Dimensions of the “Invisibility” Strategy on Social Media
Chapter from the book:
Acar,
N.
(ed.)
2025.
Theoretical and Empirical Research in New Media.
Synopsis
The democratizing potential of the internet is based on the idea that digital platforms are public spaces where individuals can make their voices heard. However, digital technologies not only create ‘free’ spaces for expression but also produce silence through methods such as invisible censorship and algorithmic pressure. Therefore, today, the visibility, interaction, and participation features of social media have been joined by the practice of ‘digital silence’, which involves remaining silent, or not being visible. Digital silence is not only an area where individuals choose not to speak but also functions as a mechanism through which power manages individuals through information and visibility. Examples such as algorithmic manipulation and digital self-censorship demonstrate how silence is reproduced on digital platforms. In this sense, silence in the digital age is not merely an ‘absence’ but is also seen as an invisible communication strategy and the silent language of power. In digital media, where users are both prisoners and guards, individuals sometimes choose deliberate silence or a digital break as an act of resistance. In this context, the study argues that digital silence, perceived as passivity, can be both an instrument of power and a strategy of invisibility, or resistance, for the subject. This section, written to understand the strategy of digital silence, is a theoretical study based on a literature review. Primary data collection methods were not used in the research; instead, national and international academic publications on the subject were examined to establish a conceptual framework. As a result of the study, it was understood that digital silence can also be chosen as a form of resistance in response to the “freedom or control” contradiction created by the digital panopticon.
