Metropolitan or large urban environments operate under a stressful and fast-paced rhythm, in which public transport stops and the information messages displayed at these stops play an important role in individuals’ wayfinding, waiting, and information-seeking processes. However, in the case of Ankara, stop information boards often hinder users’ ability to perceive needed information quickly and accurately due to excessive or insufficient text, confusing color use, non-functioning information screens, unclear route/stop number details, and typographic inconsistencies—ultimately contributing to information clutter.

The aim of this study is to demonstrate how simplifying and clarifying visual information elements at public transport stops can facilitate easier access to information. In the research, existing contents were examined through field observations, user interviews, and photo analyses conducted at selected stops in Ankara, and a comparative evaluation was made with international examples. The findings indicate that simplified typography and icon systems, together with updatable, durable, and sustainable digital solutions, increase the comprehensibility of information.

In conclusion, the study emphasizes that simplification in visual communication design within public spaces is not merely an aesthetic preference but a functional necessity.