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Consumer, Marketing, AI: Dark Sides and Ethics

Kürşad Özkaynar (ed), Şevin Abbasoğlu (ed)
March 28, 2025

The Effects of Economic Policies on Consumer Confidence

Tuba Gökmen
August 29, 2022

Sustainable Marketing: Dynamics of The New Era

Kadir Deligöz (ed)
March 25, 2025

Marketing and Retailing: Transformations of the Digital Age

Ömer Sezai Aykaç (ed), Aykut Yılmaz (ed)
December 27, 2024

Electronic Commerce and Digitalisation

Tarık Yolcu (ed)
December 27, 2024

The Effects of Food Consumption Habits of Generations X, Y and Z on Food Menus

Mehmet Sarıoğlan, Rana Şat
March 26, 2025

Gender Equality in Marketing: Theoretical Perspectives and Applications

Eda Dişli Bayraktar (ed)
March 24, 2025

Change and New Search in Tourism

Taner Dalgın (ed), Makbule Civelek (ed)
October 17, 2023

Power of Social Media Influencers in Shaping Omani Tourists Decisions

Raja Tumati, Mustafa Daşkın, Engin Yavuz
November 11, 2024

Aviation Management and Hedonic Behavior in Airline Marketing

Ahmet Başalp; Ali Emre Sarılgan
October 30, 2023

The Relationship Between Total Quality Management Practices and Company Performance, in the Textile Sector ISO 9001:2000 Application

Songül Zehir
October 28, 2023

Digital Natives: Generation Z and Social Media Marketing

Bilge Baykal
September 29, 2023

Selected Topics in Marketing: Concepts and Studies

Yasin Yılmaztürk (ed), Çağatay Akdoğan (ed)
August 5, 2023

Marketing with Current Developments: Issues and Research I

Emre Çolakoğlu (ed), Nur Çağlar Çetinkaya (ed)
March 28, 2023

Digital Marketing Applications Accelerated After the Pandemic

Tülin Durukan
June 16, 2023

Digital Marketing Studies

Ercan Karaçar (ed), Rana Şat (ed)
March 24, 2025

Perception Economy

Serkan Künü
February 19, 2025

Digital Marketing Management

Murat Fatih Tuna (ed)
December 26, 2024
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